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Event - Breaking Boundaries “Intrigue, uncertainty and humour” Why work in an Integrated Design Team?

Posted on Tuesday, 12th June 2012

Date: Thursday 28 June 2012
Time: 12:45 for tea, coffee & biscuits, 1pm start.
Venue: first floor seminar room, Design School, Loughborough University.

Seminar title: “Intrigue, uncertainty and humour” Why work in an Integrated Design Team?

The task of fracturing Ashford’s ‘tourniquet-like’ ring road needed both a visionary and radical approach. The ring road’s grip on the city stymied the physical growth of communities, neighbourhoods, industry and commerce. The project needed to transform and regenerate the ring road-highway into a street, and a street into an accessible, safe and refreshing series of community spaces. Above all, it needed to Break Boundaries.

A multi-disciplinary team of experts set out to break those boundaries. This included:

The Integrated Design Team delivered an innovative and cohesive ‘shared space’ scheme, re-designating and re-delineating how vehicles and pedestrians shared the former ring road landscape. In this context, ‘shared space’ also functions as a metaphor, illustrating how the project team worked together, as an Integrated Design Team, on the creative, functional and pragmatic project components.

During the seminar event, key members of the team will reflect and review their roles in the Breaking Boundaries project. Thus examining, with the benefit of hindsight, the project’s successes, failures and, crucially, their experiences of working in an Integrated Design Team.

Please RSVP to art@antoinetteburchill.com .